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App promotion: ASO for App Store and Google Play

Mobile app promotion comes down to one thing: an app goes unfound not because it is bad but because there is nothing to find it by. We build the keyword core off the store’s own autosuggest — the same demand signal the paid tools are built on — and rewrite what the store actually indexes.

What is included

  • 25+ competitors broken down, including their naming formulas
  • Keyword core with clustering
  • Three variants of Title, Subtitle and Keywords, character counts included
  • A frame-by-frame screenshot plan
  • Up to three A/B rounds through Product Page Optimization
  • A position tracker that stays with you

What we tell you before we start

App Store Title and Subtitle only change together with a new build of the app. If a release is coming, it has to ship with the final text — there is no reworking it on the fly.

About the tools

We work with our own scripts against Apple’s open endpoints and buy no paid services. Apple does not publish keyword volume or difficulty, so we take those from Apple Search Ads, RespectASO and the free tier of APPlyzer.